Creating luxurious look & feel for the Armenian cuisine

Lusin Restaurant
مطعم لوسين

Restaurant Branding:
Look & Feel
Research & Insight
Web Development

Centria Mall, Tahlyah St, Olaya, Riyadh, Saudi Arabia

Lusin restaurant - The Armenian Cuisine - is luxury modern theme inspired by the Armenian ancient culture. Lusin is one of The Diners Club® 50 Best Discovery Series in The Middle East and Africa. The word “Lusin” comes expressing the “moon”, a beautiful and delicate symbol in the Armenian culture. “Lusin” mission is to evoke the beauty sense of this cuisine and indulge you in an inspired rich atmosphere combined with the delightfulness of unique tastes and special recipes.

YaStudio team has designed the brand identity to look hipster, modern, luxurious and inspired by Armenian culture. The logo of Lusin comes separately in two different languages - Latin & Arabic - without using a logo symbol. The logotype designed to look close to the Armenian typography. Lusin pattern and supergraphic designed to highlight the brand’s business and to give attention to Armenian ancient inscriptions, old letters and pomegranate. The primary color pink is to give a spirit to the brand printable applications.